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Miss Heritage Zimbabwe is officially back after a ten-year hiatus, marking a major moment for the celebration of Zimbabwe’s rich cultural identity. The national beauty pageant, which first launched in 2012, last crowned a winner in 2020, Eva Mzondiwa before entering a prolonged break. Now, under the stewardship of Serene Soirees Events, the competition is making what organizers describe as “a triumphant return.”
Established in 2012, the pageant has long been positioned as a platform to honor and showcase Zimbabwean culture, with Melissa Chaka becoming the inaugural titleholder and representing the country at Miss Heritage International in South Africa. Over the years, queens such as Thabiso Phiri, Tendai Rukwava, and Francina Katuruza carried the mantle, helping build the pageant’s reputation as a custodian of national identity and pride.
Organizers say the new era of Miss Heritage Zimbabwe will be bigger, more impactful, and deeply rooted in cultural advocacy. Serene Soirees Events emphasized that the platform will “empower the girl-child, showcase Zimbabwe’s rich heritage, and prepare young women for global representation.” The winner of the revived competition is expected to represent Zimbabwe at the Miss Heritage Global Pageant in 2026, as the event transitions into an annual national fixture from next year onward.
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Talent searches will soon begin across various towns as organizers work to identify contestants aged between 18 and 30. These nationwide auditions are also intended to broaden the pageant’s outreach and ensure that young women from diverse communities are given an opportunity to participate.
Beyond the glitz and glamour, Miss Heritage Zimbabwe aims to promote heritage tourism and safeguard Zimbabwe’s cultural legacy. The pageant is collaborating with schools to roll out cultural education programs designed to deepen cultural appreciation among young people. Community engagement initiatives will also encourage citizens to take part in heritage preservation, while heritage tourism campaigns will highlight Zimbabwe’s traditions, history, and artistic expressions.
Organizers declared, “We are thrilled to announce the return of Miss Heritage Zimbabwe, a national beauty pageant that celebrates the rich cultural heritage and traditions of Zimbabwe. After a 10-year break, the pageant is set to make a grand comeback.” They added that their mission is firmly grounded in cultural preservation, empowerment, and social advocacy, noting, “We believe that our heritage is a precious treasure that deserves to be celebrated, preserved, and passed on to future generations.”
The statement also highlighted the pageant’s social responsibility efforts, saying, “We advocate for drug abuse awareness and early marriages by empowering young women to be independent and get to do something worthy.”
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