Zim Now Writer
Delta Beverages, through its Sorghum Beer Business, announced the expansion of the Chibuku Super flavour range with the introduction of Pineapple and Ginger variants. This marks a new chapter in the brand’s 60-year history of innovation and catering to evolving customer preferences.
“We pride ourselves on offering our consumers differentiated products and more choices to satisfy their dynamic needs,” said Marshall Pemhiwa, General Manager of the Sorghum Beer Business.
“The launch of Chibuku Super Pineapple and Ginger flavours reflects our commitment to this philosophy and expands our existing portfolio beyond the successful Original and Scud variants.”
This strategic move aligns with Delta’s vision of growing and developing the sorghum beer category within Zimbabwe. Pemhiwa further hinted at plans for future product introductions, reiterating the company's dedication to continuous innovation.
The new Pineapple and Ginger flavours are now available for purchase in stores nationwide. Delta encourages responsible consumption with their tagline, “With every sip, allow yourself to fully taste the flavour. Remember to drink responsibly always.”
Pemhiwa concluded by expressing gratitude to the team behind the development of the new flavours and to the loyal customers who have supported the Chibuku brand throughout its journey.
Leave Comments