Elleta Nemgomasha new SRC Director-General

Zim Now Writer

The Sports and Recreation Commission has appointed Elleta Nengomasha as Director-General effective April 1.

Nengomasha was previously the Director of Business Development, Marketing and Corporate Communications of the SRC.

In a statement, the SRC said the appointment was made in terms of the Sports and Recreation Act.

“The Board of Commissioners of the SRC advises that following the approval of its recommendations by the Minister of Youth, Sport, Arts and Recreation, Dr Kirsty L Coventry, and with the consent of President Emmerson Mnangagwa, it has, in terms of Section 24 of the Sports and Recreation Act, appointed Ms Elleta Nengomasha as the Director-General.

“A member of the Marketers Association of Zimbabwe and the Zimbabwe Institute of Public Relations, Ms Nengomasha holds a Masters’ in Business Leadership from the University of South Africa and a Bachelor of Business Administration in Marketing Management from IMM South Africa.

“She also has a Bachelor of Technology Honours Degree in Hospitality and Tourism from the University of Zimbabwe, in collaboration with Chinhoyi University of Technology, amongst several other diplomas in the marketing field,” the SRC said.

Nengomasha has held senior positions in tourism and hospitality, mining, broadcasting and financial services in the private sector.

Her experience and qualifications are in line with the stated desire of the SRC in ensuring for the full commercialisation of the sports sector in Zimbabwe.

“Mr Sebastian Garikai, the Acting Director-General of the SRC will revert to his position of Director Sport and Recreation Development. The SRC wishes to thank Mr Garikai for his hard work and diligence during the period he was Acting Director-General.

“He will continue to enjoy the full support of the Board as he resumes his previous role,” the SRC added.