65 new exhibitors register for the ZITF

Oscar J Jeke

Organisers of this year’s 64th edition of the Zimbabwe International Trade Fair have confirmed 65 new exhibitors, with a total of 466 exhibitors already registered for the fair set to be officially opened by Kenyan President, Dr William Ruto.

The Fair that is privately led has set its process of events under the theme “innovation: The Catalyst for Industrialisation and Trade,” with available space already 96% full.

Speaking at the Post Cabinet briefing yesterday, Information, Publicity and Broadcasting Services minister, Dr Jenfan Muswere said that industry and commerce industry had confirmed ongoing preparations including infrastructure refurbishment, adding that 25 international exhibitors from various countries in Africa and Europe have already confirmed attendance.

“The fair will be officially opened by the President of the Republic of Kenya, His Excellency Dr. William Ruto.

“A total of 466 direct exhibitors had registered to participate as at March 21, 2024, with 65 exhibiting for the first time. Ninety-six per cent or 47 425 square metres out of the net space available or 49 499 square metres have been taken up. Twenty-five international exhibitors from 21 countries, namely: Belarus; the People’s Republic of China, the European Union, France, Germany, Italy, Iran, Japan, Kenya, Malawi, Mozambique, Namibia, Netherlands, Nigeria, Romania, South Africa, South Korea, Sweden, the United Kingdom, the United States of America and Zambia have confirmed attendance. The international exhibits will cut across several sectors,” Minister Muswere said.

He also added that ZITF is loaded with various events from sport and business forums where exhibitors and those in attendance will get an appreciation of investment opportunities in Zimbabwe.

“There will also be a two-day ZITF Innovators Forum for young innovators and entrepreneurs in Africa. The five-day ZITF Scholastica Expo 2024 event will focus on entrepreneurship, innovation and leadership for students in the country.

“As part of capacity building, the ZITF Company will offer value-added services to both exhibitors and visitors as well as exhibition training to exhibitors for the best possible return on investment,” Dr Muswere added.